Loyalty programme – is it effective in retaining customers?
https://advan.in/loyalty-programme-is-it-effective-in-retaining-customers/
As we start doing the business, we build on brand activation. Soon after the brand activation, we
get the customers to purchase the product. We need to direct the customers to
have a greater feel of our brand with proper wayfinding signages. This will help the
audience to have the greater memory. The brand is in their memory but will they
go for the brands. Yes! they do it.
After which, the greater challenge is to keep them
retained to go for it again and again. Here comes, loyalty programme with a pro. Ad Vantage marketing has
an ability to better do uniquely. To create a lasting feel, AD Vantage has a best retail branding agency in India to help end-to-end
marketing and AD solution. We are known for creativity and newness.
Loyalty program helps to keep your best customers. It
also helps to win the lost customers. A loyalty program is not the value of
what you find; it’s that something positive happened to you. You just need to
reinforce that positive energy by offering something in return. A customer
offers a business to us and if you reward them back the retention of the
customer will be more.
A loyalty program is used to reactive the lost customers
who have been moved to a different brand for various reasons. Depending on the
product and nature of the product we can plan different methods to reactive our
customers. Through a loyalty program, you can make realize to the customers
that you value their business as well.
There may be a lot of question on ethical narratives with
regard to loyalty programme. It is a business tactics to keep the customers on
loop. We have an effective CRM to help the brand reach the
particular optimization by keeping a good connection with the customers. AD
Vantage being the partner of many MNCs, do a lot of promotional campaign to keep the customers
retained. We do not attract the individual but the family as a whole for
generations to come.
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